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{"id":387,"date":"2024-05-14T12:37:16","date_gmt":"2024-05-14T12:37:16","guid":{"rendered":"https:\/\/www.buildingbrands.ch\/?page_id=387"},"modified":"2024-07-16T14:32:12","modified_gmt":"2024-07-16T14:32:12","slug":"markenentwicklung","status":"publish","type":"page","link":"https:\/\/www.buildingbrands.ch\/markenentwicklung\/","title":{"rendered":"Markenentwicklung"},"content":{"rendered":"<section class=\"bde-section-387-100 bde-section bde-preset-a4d7e1bf-e3a3-427f-9a50-6dab681edcb8\">\n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-breadcrumbs-387-200 bde-breadcrumbs\">\n<span><span><a href=\"https:\/\/www.buildingbrands.ch\/\">Home<\/a><\/span><\/span>\n<\/div><div class=\"bde-columns-387-102 bde-columns\"><div class=\"bde-column-387-103 bde-column\">\n  \n\t\n\n\n\n<h1 class=\"bde-heading-387-101 bde-heading\">\nMarken\u00adentwicklung f\u00fcr mehr Sichtbarkeit\n<\/h1>\n<\/div><div class=\"bde-column-387-104 bde-column\">\n  \n\t\n\n\n\n<div class=\"bde-text-387-105 bde-text\">\nWir bringen Ihre Marke auf den Punkt und sorgen daf\u00fcr, dass sie aus der Masse heraussticht. Und wir machen sie mit digitalem Marketing und Markenentwicklung \u00fcber alle Kan\u00e4le hinweg sichtbar.\n<\/div>\n<\/div><\/div><\/div>\n<\/section><section class=\"bde-section-387-154 bde-section\">\n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-image-387-155 bde-image\">\n<figure class=\"breakdance-image breakdance-image--1425\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img loading=\"lazy\" decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/markenentwicklung-2-1.jpg\" width=\"2000\" height=\"1000\" srcset=\"https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/markenentwicklung-2-1.jpg 2000w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/markenentwicklung-2-1-300x150.jpg 300w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/markenentwicklung-2-1-1024x512.jpg 1024w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/markenentwicklung-2-1-768x384.jpg 768w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/markenentwicklung-2-1-1536x768.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\"><\/div>\n\t<\/div><\/figure>\n\n<\/div><\/div>\n<\/section><section class=\"bde-section-387-106 bde-section\">\n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-columns-387-107 bde-columns\"><div class=\"bde-column-387-108 bde-column\">\n  \n\t\n\n\n\n<h2 class=\"bde-heading-387-110 bde-heading\">\nMarken\u00adpositionierung\n<\/h2><div class=\"bde-button-387-113 bde-button\">\n    \n                                    \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--secondary bde-button__button\" href=\"\/markenentwicklung\/markenpositionierung\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Mehr dazu<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div><div class=\"bde-column-387-109 bde-column\">\n  \n\t\n\n\n\n<div class=\"bde-rich-text-387-112 bde-rich-text breakdance-rich-text-styles\">\nMit einer scharfen Markenpositionierung wird Ihr Angebot auf Anhieb verstanden. Ihrem Zielpublikum ist klar, wof\u00fcr Ihr Unternehmen steht und was die Vorteile Ihres Produkts sind. Damit schaffen Sie Anziehungskraft und stechen aus der Masse heraus. Wir f\u00fchren unsere Kunden mit einer individuellen Markenentwicklung Schritt f\u00fcr Schritt zu einer pr\u00e4zisen Positionierung. Mit bew\u00e4hrten Methoden, klarer Aussensicht und viel Erfahrung.\n<\/div><div class=\"bde-accordion-387-140 bde-accordion\"><div class=\"bde-accordion__content-wrapper-387-141 bde-accordion__content-wrapper\">\n<h3 class=\"bde-accordion__title-tag\">\n  <button type=\"button\" class=\"bde-accordion__button\" id=\"accordion-button-141\" aria-controls=\"accordion-panel-141\" aria-expanded=\"false\">\n     <span class=\"bde-accordion__title\" >Leistungen<\/span>\n     <span class=\"bde-accordion__icon bde-accordion__icon--default\"><\/span>\n     <span class=\"bde-accordion__icon bde-accordion__icon--active\"><\/span>\n  <\/button>\n<\/h3>\n\n<div role=\"region\" class=\"bde-accordion__panel\" id=\"accordion-panel-141\" aria-labelledby=\"accordion-button-141\">\n    <div class=\"bde-accordion__panel-content\">\n        <div class=\"bde-icon-list-387-201 bde-icon-list bde-preset-d5f316c5-fad0-4a90-91da-334e4280e32b\">\n<ul>\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Markenkern, Werte und Vision\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Zielgruppen und Stakeholder\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Analyse Marktumfeld\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Alleinstellungsmerkmale\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Kernbotschaften\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  <\/ul>\n\n<\/div>\n    <\/div>\n<\/div>\n\n\n\n<\/div>\r\n\r\n<\/div>\n<\/div><\/div><div class=\"bde-columns-387-145 bde-columns\"><div class=\"bde-column-387-146 bde-column\">\n  \n\t\n\n\n\n<h2 class=\"bde-heading-387-147 bde-heading\">\nMarketing\u00adstrategie\n<\/h2><div class=\"bde-button-387-148 bde-button\">\n    \n                                    \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--secondary bde-button__button\" href=\"\/markenentwicklung\/marketingstrategie\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Mehr dazu<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div><div class=\"bde-column-387-149 bde-column\">\n  \n\t\n\n\n\n<div class=\"bde-rich-text-387-150 bde-rich-text breakdance-rich-text-styles\">\nErfolgreiche Marketingmassnahmen sind gut aufeinander abgestimmt und folgen einem klaren Plan. Wenn Zielgruppen \u00fcber alle Kan\u00e4le hinweg mit konsistenten und einzigartigen Botschaften erreicht werden, l\u00e4sst der Erfolg nicht auf sich warten. Wir kennen uns im Marketing-Universum bestens aus und wissen auch, wie Budgets am effizientesten eingesetzt werden.\n<\/div><div class=\"bde-accordion-387-151 bde-accordion\"><div class=\"bde-accordion__content-wrapper-387-152 bde-accordion__content-wrapper\">\n<h3 class=\"bde-accordion__title-tag\">\n  <button type=\"button\" class=\"bde-accordion__button\" id=\"accordion-button-152\" aria-controls=\"accordion-panel-152\" aria-expanded=\"false\">\n     <span class=\"bde-accordion__title\" >Leistungen<\/span>\n     <span class=\"bde-accordion__icon bde-accordion__icon--default\"><\/span>\n     <span class=\"bde-accordion__icon bde-accordion__icon--active\"><\/span>\n  <\/button>\n<\/h3>\n\n<div role=\"region\" class=\"bde-accordion__panel\" id=\"accordion-panel-152\" aria-labelledby=\"accordion-button-152\">\n    <div class=\"bde-accordion__panel-content\">\n        <div class=\"bde-icon-list-387-202 bde-icon-list bde-preset-d5f316c5-fad0-4a90-91da-334e4280e32b\">\n<ul>\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Zielvorgaben und Marketingstrategie\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Analyse Marken-Kontaktpunkte\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Media-Mix und Budgetierung\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Datenrecherche\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  <\/ul>\n\n<\/div>\n    <\/div>\n<\/div>\n\n\n\n<\/div>\r\n\r\n<\/div>\n<\/div><\/div><div class=\"bde-columns-387-156 bde-columns\"><div class=\"bde-column-387-157 bde-column\">\n  \n\t\n\n\n\n<h2 class=\"bde-heading-387-158 bde-heading\">\nBrand Design<br>\n<\/h2><div class=\"bde-button-387-159 bde-button\">\n    \n                                    \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--secondary bde-button__button\" href=\"\/markenentwicklung\/brand-design\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Mehr dazu<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div><div class=\"bde-column-387-160 bde-column\">\n  \n\t\n\n\n\n<div class=\"bde-rich-text-387-161 bde-rich-text breakdance-rich-text-styles\">\nEin pr\u00e4gnanter Auftritt sorgt daf\u00fcr, dass Ihre Marke in Erinnerung bleibt. Er macht die Markenwerte sichtbar und erfahrbar. Ein gutes Brand Design l\u00e4sst sich weiterentwickeln und auf alle Kan\u00e4le \u00fcbertragen und wirkt sich positiv auf Ihre Markenentwicklung aus. Wir verstehen Markendesign als einen Findungsprozess \u00fcber mehrere Schritte. Gemeinsam mit unseren Kunden tasten wir uns an ein Resultat heran, das die Marke auf allen Ebenen perfekt repr\u00e4sentiert.\n<\/div><div class=\"bde-accordion-387-162 bde-accordion\"><div class=\"bde-accordion__content-wrapper-387-163 bde-accordion__content-wrapper\">\n<h3 class=\"bde-accordion__title-tag\">\n  <button type=\"button\" class=\"bde-accordion__button\" id=\"accordion-button-163\" aria-controls=\"accordion-panel-163\" aria-expanded=\"false\">\n     <span class=\"bde-accordion__title\" >Leistungen<\/span>\n     <span class=\"bde-accordion__icon bde-accordion__icon--default\"><\/span>\n     <span class=\"bde-accordion__icon bde-accordion__icon--active\"><\/span>\n  <\/button>\n<\/h3>\n\n<div role=\"region\" class=\"bde-accordion__panel\" id=\"accordion-panel-163\" aria-labelledby=\"accordion-button-163\">\n    <div class=\"bde-accordion__panel-content\">\n        <div class=\"bde-icon-list-387-203 bde-icon-list bde-preset-d5f316c5-fad0-4a90-91da-334e4280e32b\">\n<ul>\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Naming, Claiming und Logodesign\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Typogra\ufb01e, Farbe und Bildwelt\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Designsysteme und Layoutvorgaben\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Design Guidelines und Schulungen\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  <\/ul>\n\n<\/div>\n    <\/div>\n<\/div>\n\n\n\n<\/div>\r\n\r\n<\/div>\n<\/div><\/div><div class=\"bde-columns-387-165 bde-columns\"><div class=\"bde-column-387-166 bde-column\">\n  \n\t\n\n\n\n<h2 class=\"bde-heading-387-167 bde-heading\">\nWebdesign\n<\/h2><div class=\"bde-button-387-168 bde-button\">\n    \n                                    \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--secondary bde-button__button\" href=\"\/markenentwicklung\/webdesign\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Mehr dazu<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div><div class=\"bde-column-387-169 bde-column\">\n  \n\t\n\n\n\n<div class=\"bde-rich-text-387-170 bde-rich-text breakdance-rich-text-styles\">\nEine \u00fcbersichtliche und ansprechende Website ist ein zentrales Element f\u00fcr den Gesch\u00e4ftserfolg. Gutes Webdesign f\u00fchrt mit klarer Nutzerf\u00fchrung zu relevanten Inhalten. Es erh\u00f6ht die Auffindbarkeit und h\u00e4lt Nutzer l\u00e4nger auf der Seite. Zudem hilft gutes Webdesign neue Leads zu generieren und damit den Umsatz zu steigern.\n<\/div><div class=\"bde-accordion-387-171 bde-accordion\"><div class=\"bde-accordion__content-wrapper-387-172 bde-accordion__content-wrapper\">\n<h3 class=\"bde-accordion__title-tag\">\n  <button type=\"button\" class=\"bde-accordion__button\" id=\"accordion-button-172\" aria-controls=\"accordion-panel-172\" aria-expanded=\"false\">\n     <span class=\"bde-accordion__title\" >Leistungen<\/span>\n     <span class=\"bde-accordion__icon bde-accordion__icon--default\"><\/span>\n     <span class=\"bde-accordion__icon bde-accordion__icon--active\"><\/span>\n  <\/button>\n<\/h3>\n\n<div role=\"region\" class=\"bde-accordion__panel\" id=\"accordion-panel-172\" aria-labelledby=\"accordion-button-172\">\n    <div class=\"bde-accordion__panel-content\">\n        <div class=\"bde-icon-list-387-204 bde-icon-list bde-preset-d5f316c5-fad0-4a90-91da-334e4280e32b\">\n<ul>\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Strategie & Konzept\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Webdesign\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Entwicklung Inhalte\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Programmierung\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Schulungen & Support\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  <\/ul>\n\n<\/div>\n    <\/div>\n<\/div>\n\n\n\n<\/div>\r\n\r\n<\/div>\n<\/div><\/div><div class=\"bde-columns-387-174 bde-columns\"><div class=\"bde-column-387-175 bde-column\">\n  \n\t\n\n\n\n<h2 class=\"bde-heading-387-176 bde-heading\">\nEmployer Branding\n<\/h2><div class=\"bde-button-387-177 bde-button\">\n    \n                                    \n    \n    \n    \n    \n            \n                    \n            \n            \n\n    \n    \n    \n    \n    \n    <a class=\"breakdance-link button-atom button-atom--secondary bde-button__button\" href=\"\/markenentwicklung\/employer-branding\/\" target=\"_self\" data-type=\"url\"  >\n\n    \n        <span class=\"button-atom__text\">Mehr dazu<\/span>\n\n        \n        \n                <\/a>\n\n    \n\n\n<\/div>\n<\/div><div class=\"bde-column-387-178 bde-column\">\n  \n\t\n\n\n\n<div class=\"bde-rich-text-387-179 bde-rich-text breakdance-rich-text-styles\">\nIm Wettbewerb um die besten Talente ist es f\u00fcr Unternehmen zunehmend wichtig, sich als attraktive Arbeitgeber zu positionieren. Die Bed\u00fcrfnisse der Arbeitnehmenden m\u00fcssen verstanden und die Alleinstellungsmerkmale eines Unternehmens herausgestrichen werden. Damit kennen wir uns aus. Wir wissen, wie Botschaften einzigartig und glaubw\u00fcrdig vermittelt werden. Und wir haben die Expertise, diese \u00fcber soziale Medien punktgenau zu platzieren.\n<\/div><div class=\"bde-accordion-387-180 bde-accordion\"><div class=\"bde-accordion__content-wrapper-387-181 bde-accordion__content-wrapper\">\n<h3 class=\"bde-accordion__title-tag\">\n  <button type=\"button\" class=\"bde-accordion__button\" id=\"accordion-button-181\" aria-controls=\"accordion-panel-181\" aria-expanded=\"false\">\n     <span class=\"bde-accordion__title\" >Leistungen<\/span>\n     <span class=\"bde-accordion__icon bde-accordion__icon--default\"><\/span>\n     <span class=\"bde-accordion__icon bde-accordion__icon--active\"><\/span>\n  <\/button>\n<\/h3>\n\n<div role=\"region\" class=\"bde-accordion__panel\" id=\"accordion-panel-181\" aria-labelledby=\"accordion-button-181\">\n    <div class=\"bde-accordion__panel-content\">\n        <div class=\"bde-icon-list-387-205 bde-icon-list bde-preset-d5f316c5-fad0-4a90-91da-334e4280e32b\">\n<ul>\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Definition Employer Value Proposition\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Bestimmung Candidate Personas\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Kernbotschaften und USPs\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  \n              \n    <li>\n              <div class='bde-icon-list__item-wrapper'>\n      \n      <span class='bde-icon-list__icon'>\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 17 13\"><path style=\"fill:#202020\" d=\"M5.72 12.91.07 7.26l1.41-1.42 4.24 4.25 9.8-9.8 1.41 1.42-11.21 11.2z\"\/><\/svg>\n      <\/span>\n      <span class='bde-icon-list__text' >\n      Planung und Umsetzung Massnahmen\n      <\/span>\n              <\/div>\n      \n    <\/li>\n\n  <\/ul>\n\n<\/div>\n    <\/div>\n<\/div>\n\n\n\n<\/div>\r\n\r\n<\/div>\n<\/div><\/div><\/div>\n<\/section><section class=\"bde-section-387-183 bde-section\">\n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-image-387-184 bde-image\">\n<figure class=\"breakdance-image breakdance-image--1429\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><img loading=\"lazy\" decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/positionierung.svg\" width=\"1600\" height=\"600\" sizes=\"(max-width: 1600px) 100vw, 1600px\"><\/div>\n\t<\/div><\/figure>\n\n<\/div><\/div>\n<\/section><section class=\"bde-section-387-195 bde-section bde-preset-fd6bfc19-3e3a-4d68-b886-84c2c7caf1a8\">\n  \n\t\n\n\n\n<div class=\"section-container\"><div class=\"bde-div-387-206 bde-div bde-preset-bc211d0f-5143-43c8-ad74-7a1e80afdc72\">\n  \n\t\n\n\n\n<h2 class=\"bde-heading-387-207 bde-heading\">\nWeitere Projekte\n<\/h2>\n<\/div><div class=\"bde-grid-387-197 bde-grid\">\n  \n\t\n\n\n\n<div class=\"bde-globalblock-387-198 bde-globalblock\">\n<div class=\"bde-div-1795-101-1795-1 bde-div bde-div-1795-101\">\n  \n\t\n\n\n\n<div class=\"bde-image-1795-107-1795-1 bde-image bde-preset-7ee12588-b30e-4471-9b91-098fe417f563 bde-image-1795-107\">\n<figure class=\"breakdance-image breakdance-image--1798\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><a class=\"breakdance-image-link breakdance-image-link--url\" href=\"\/kunden\/erm4sn\/\" target=\"_self\" rel=\"noopener\" data-sub-html=\"\" data-lg-size=\"-\"><img loading=\"lazy\" decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/erm4sn-4-3.png\" width=\"1700\" height=\"1275\" srcset=\"https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/erm4sn-4-3.png 1700w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/erm4sn-4-3-300x225.png 300w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/erm4sn-4-3-1024x768.png 1024w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/erm4sn-4-3-768x576.png 768w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/erm4sn-4-3-1536x1152.png 1536w\" sizes=\"(max-width: 1700px) 100vw, 1700px\"><\/a><\/div>\n\t<\/div><\/figure>\n\n<\/div><div class=\"bde-div-1795-106-1795-1 bde-div bde-preset-bc211d0f-5143-43c8-ad74-7a1e80afdc72 bde-div-1795-106\">\n  \n\t\n\n\n\n<a class=\"bde-text-link-1795-103-1795-1 bde-text-link bde-text-link-1795-103 breakdance-link\" href=\"\/kunden\/erm4sn\/\" target=\"_self\" data-type=\"url\">\n  <h3 >\n  erm4sn\n  <\/h3>\n\n<\/a><a class=\"bde-text-link-1795-104-1795-1 bde-text-link bde-text-link-1795-104 breakdance-link\" href=\"\/kunden\/erm4sn\/\" target=\"_self\" data-type=\"url\">\n  Markenentwicklung und Website<br>IT-Branche\n\n<\/a>\n<\/div>\n<\/div>\n<\/div><div class=\"bde-globalblock-387-199 bde-globalblock\">\n<div class=\"bde-div-1778-100-1778-1 bde-div bde-div-1778-100\">\n  \n\t\n\n\n\n<div class=\"bde-image-1778-105-1778-1 bde-image bde-preset-7ee12588-b30e-4471-9b91-098fe417f563 bde-image-1778-105\">\n<figure class=\"breakdance-image breakdance-image--1817\">\n\t<div class=\"breakdance-image-container\">\n\t\t<div class=\"breakdance-image-clip\"><a class=\"breakdance-image-link breakdance-image-link--url\" href=\"\/kunden\/startbahn-29\/\" target=\"_self\" rel=\"noopener\" data-sub-html=\"\" data-lg-size=\"-\"><img loading=\"lazy\" decoding=\"async\" class=\"breakdance-image-object\" src=\"https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/startbahn29-4-3-1.jpg\" width=\"1200\" height=\"900\" srcset=\"https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/startbahn29-4-3-1.jpg 1200w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/startbahn29-4-3-1-300x225.jpg 300w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/startbahn29-4-3-1-1024x768.jpg 1024w, https:\/\/www.buildingbrands.ch\/wp-content\/uploads\/2024\/06\/startbahn29-4-3-1-768x576.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\"><\/a><\/div>\n\t<\/div><\/figure>\n\n<\/div><div class=\"bde-div-1778-104-1778-1 bde-div bde-preset-bc211d0f-5143-43c8-ad74-7a1e80afdc72 bde-div-1778-104\">\n  \n\t\n\n\n\n<a class=\"bde-text-link-1778-102-1778-1 bde-text-link bde-text-link-1778-102 breakdance-link\" href=\"\/kunden\/startbahn-29\/\" target=\"_self\" data-type=\"url\">\n  <h3 >\n  Startbahn 29\n  <\/h3>\n\n<\/a><a class=\"bde-text-link-1778-103-1778-1 bde-text-link bde-text-link-1778-103 breakdance-link\" href=\"\/kunden\/startbahn-29\/\" target=\"_self\" data-type=\"url\">\n  Brand Identity und Website<br>Organisationen\n\n<\/a>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Home Marken\u00adentwicklung f\u00fcr mehr Sichtbarkeit Wir bringen Ihre Marke auf den Punkt und sorgen daf\u00fcr, dass sie aus der Masse heraussticht. Und wir machen sie mit digitalem Marketing und Markenentwicklung \u00fcber alle Kan\u00e4le hinweg sichtbar. Marken\u00adpositionierung Mehr dazu Mit einer scharfen Markenpositionierung wird Ihr Angebot auf Anhieb verstanden. Ihrem Zielpublikum ist klar, wof\u00fcr Ihr Unternehmen [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_breakdance_hide_in_design_set":false,"_breakdance_tags":"","footnotes":""},"class_list":["post-387","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.6 (Yoast SEO v24.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AgenturMarkenentwicklung &amp; Markenstrategie &#8211; Agentur f\u00fcr Digital Marketing und Markenentwicklung aus Z\u00fcrich<\/title>\n<meta name=\"description\" content=\"Markenentwickung: Stechen Sie aus der Masse heraus. \u2713 pr\u00e4zise Positionierung \u2713 pr\u00e4gnantes Brand Design \u2713 effiziente Marketingstrategie\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.buildingbrands.ch\/markenentwicklung\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Markenentwicklung\" \/>\n<meta property=\"og:description\" content=\"Markenentwickung: Stechen Sie aus der Masse heraus. \u2713 pr\u00e4zise Positionierung \u2713 pr\u00e4gnantes Brand Design \u2713 effiziente Marketingstrategie\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.buildingbrands.ch\/markenentwicklung\/\" \/>\n<meta property=\"og:site_name\" content=\"Agentur f\u00fcr Digital Marketing und Markenentwicklung aus Z\u00fcrich\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/buildingbrandsgmbh\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-16T14:32:12+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.buildingbrands.ch\/markenentwicklung\/\",\"url\":\"https:\/\/www.buildingbrands.ch\/markenentwicklung\/\",\"name\":\"AgenturMarkenentwicklung & Markenstrategie &#8211; 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